Page 2 - Q1 2021

GMD’S MESSAGE
OUR WOMEN #ChooseToChallenge
The success of every woman should be an inspiration to the rest.
– Serena Williams
Ironically, every year, the month of March is
specially dedicated to celebrating women,
casting the spotlight on them whilst showcasing
their contributions to the society.
The potentials of the ‘Female Economy’ cannot
be under-estimated in any society. Indeed,
women represent the largest market in the world,
controlling an estimated value of over $20trillion
in consumer spending annually. According to
Silverstein, M. J. and Sayre, K. (HBR Sept 2009),
women now drive the world economy.
Society, including financial institutions have
begun to embrace the enormous contributions
of women to economic development. More
women are getting involved in commerce &
industries, politics, public service, business,
finance, environment, entrepreneurship,
education and other empowerment initiatives.
Therefore, the quest to sustain the growth of
the female economy is primarily responsible
for United Bank for Africa’s (UBA) lead role in
providing unparalleled value - added products
and solutions to the distinct needs of women
in line with our Customer-First Philosophy
(C1st) which aims at providing service from the
customer’s standpoint!
We specially designed a bouquet of products
and digital services targeted at providing
exceptional customer experience as well as
2 | The Lion King | Jan - Mar 2021
opportunities for women to succeed in their
professions, businesses, finances and personal
lives.
The Woman and her finances
We clearly do understand that women have
diverse banking needs so our product offerings
are designed to provide convenience and
long-term value. The bouquet largely focuses
on financial education, incentivising prudent
savings culture and behaviour in personal and
business lives.
The Woman and her Child
The Children & Youth propositions are
designed to help parents secure the future of
their children. Benefits include the possibility
of children having increased access to
scholarships, extra allowance, discounted health
insurance schemes and the opportunity of
becoming UBA ambassadors on their university
campuses.
The Woman and her Business
A good number of women have become or are
aspiring to become successful entrepreneurs.
Therefore, diverse product offerings have been
developed to satisfy the yearnings of our female
entrepreneurs to achieve cost effectiveness
and operational efficacy. Women can earn
extra income as UBA Moni agents, access
working capital loans as SME, access assets
finance, health-care intervention finance as