...the bank
considers each
customer a VIP
and is willing
to go the extra
mile for each
one.”
July - September 2015 •
The Lion King
• 7
Banking Gone Personal |
Cover Story
payroll administration for employees
in both private and public sectors,
while the Ruby account is a gender-
specific account tailored to satisfy the
special business and personal needs
of female customers.
Because the personal banking officer
understands your banking needs, it is
easy to select the appropriate prod-
uct or service for you from the bank’s
vast bouquet based on the segment
you fit into. For instance, if you are an
Expatriate, there is a bouquet of tar-
geted products and services to meet
your needs. We have developed
plans to bank Nigerians and Africans
in Diaspora, who are always in need
of an account back home with which
they can conduct their transactions
seamlessly and directly without deceit-
ful intermediaries. To achieve this, our
online Non-Resident account plat-
form is being enhanced to provide
end-to-end online account opening
and operation capability across the
group. Customers can open any of
their choice accounts online and start
transacting almost instantly as long as
their KYC requirements are met.
Guess what; the good news about
personal banking is that it is built on
the philosophy of banking on ‘cus-
tomer fulfillment’ which means that
the bank considers each customer a
VIP and is willing to go the extra mile
for each one. You are assigned a
relationship manager (RM) or account
officer, who you can call or chat
up on Whatsapp, BBM or Facebook,
whenever you need assistance.
If you operate a Lion prime account,
do not be surprised if your RM sends
you a couple of invites to high-pow-
ered networking events. You could
receive an unexpected invite to see
your favourite artiste perform if you
operate a NextGen account, or you
could even receive a surprise pack-
age on your wedding anniversary, if
you are married. That’s how personal
banking can get!
