16 | The Lion King
Milestone
L-R: Mrs. Kemi Fashina, UBA Product Marketing
Manager and Mr. Akintunde Ajayi, Head, POS
Business with the award
UBA wins big at the MasterCard
Cashless Champions Awards
U
nited Bank for Africa (UBA) Plc,
one of Africa’s largest financial
institutions emerged winner in
three categories of the maiden edition
of the MasterCard Cashless Champion
Awards. The initiative was launched
in October 2014 by global payments
technology company, MasterCard, and
is aimed at encouraging the adoption
of cashless, hassle-free way of life.
UBA won in three out of six categories
namely: Cashless Transactions
Champion which represents the highest
increase between Q3 2014 and Q4
2014 in the number of POS transactions,
Cashless Volume Champion for
having achieved the highest growth
in the value (Dollar or Naira) of POS
transactions between Q3 2014 and
Q4 2014, and Cashless Cross-border
Champion for the best improvement
in international acquired volumes by
enabling all its merchant locations to
accept international EMV Chip and PIN
payment cards.
UBA’s dominance in an exercise
which received entries from other
Nigerian banks reflects its strong play
in e-banking, backed by consistent
innovation that continues to deliver
superior, value-driven offerings to its
millions of customers.
“This again affirms our commitment
to driving the adoption of a cashless
culture and is confirmation of our
leadership in e-Banking in Africa” said
Kennedy Uzoka, DMD, UBA Plc and
CEO, UBA Africa.
Speaking on the bank’s expansive
e-Banking reach, he said, “With
thousands of POS and ATM terminals
strategically deployed across Africa,
the next UBA service point is always just
around the corner”.
UBA is unarguably one of the biggest
issuers of payment cards in Africa. The
bank, in partnership with MasterCard,
has already commenced plans to
roll out the UBA MasterCard in all the
nineteen countries where UBA is present
by the end of second quarter of 2015.
In an era where customer loyalty
cannot be taken for granted, UBA and
MasterCard continually offer rewards
and priceless experiences. Worthy of
note are some of the 2014 promos
such as UBA Priceless Holiday, which
rewarded winners with a priceless
holiday experience in Dubai and
the UBA Shopenomenal Promo in
which UBA MasterCard cardholders
got rewarded with tons of shopping
vouchers. Also in December 2014, POS
Merchants and cashiers with the highest
MasterCard transactions value were
rewarded with cash prizes and gift
items.
A range of exclusive offers and
experiences is available to UBA
MasterCard cardholders at www.
pricelessafrica.com
The UBA Group is a highly diversified
financial services provider and one of
the largest financial institutions in Africa,
with presence in New York, Paris and
London.
UBA has a strong retail penetration
across the African continent where
it controls significant market share.
Over seven million customers enjoy the
bank’s robust bouquet of products and
services, tailored to meet their financial
needs.
L-R: Mr. Yinka Adedeji, Divisional Head, E-banking, receiving the MasterCard award from Mr. Kamil
Olufowobi, Director, Acceptance, West Africa, MasterCard
