The Lion King Magazine | January - March 2014 - page 6

6 | The Lion King
Transgenerational UBA: a
retail product for every age
By Kemi Fashina
Transgenerational”, six
syllables, a mouthful,
almost a tongue-twister but
candidly, this is by no means an
attempt to impress you with a
verbose term. Transgenerational,
is just the right word that comes
to your mind when you think of
the bouquet of retail products in
UBA’s basket.
UBA’s retail products transcends
generations. My Mum used it,
now I use it. You probably can
connect with that. It is just
a habit that is inherited from
generation to generation. But
it is not just driven by lifestyle
habits and passions; it reflects
an underlying truth that UBA’s
retail products are able to remain
relevant from one generation to
the next.
UBA U-Care
It starts from the cradle with
U-Care. Ahead of you lies a
future of infinite possibilities and
U-Care comes in to help you
achieve your dreams from birth
to early teens.
Right from the moment a child
is born, he or she is eligible to
open U-Care, a minor account
designed to cater to the needs
of younger children and support
their aspirations through life. With
an account opening balance of
N2, 000, a fancy gift to make any
child proud, financial support
for Mum and Dad to augment
school fees if the need arises and
promotional schemes to reward
loyalty, every child certainly
deserves the U-Care advantage.
Theme Story
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