8 •
The Lion King
• January - March 2017
Business
By Anthony Osae-Brown
How to make more money as
an entrepreneur
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M
ost people want to make more money even if they
do not say so openly. The world is ruled by money as
you need money to access the basic and complex
things of life. But how do you make more money, is a
question that many keep asking.
Your focus should not be on the money to
be made but on the service or product to
be offered.
Money comes to only those who
create value. So, instead of thinking of making
a million naira, why not think of offering service
to a million people. Imagine, if you can create
a product that reached a million people, the
impact you will make. The money will naturally follow, when
the focus is on offering incredible service or product to a
million people.
Money should be the fuel to offer more service or
improved products.
When you start making money
from offering incredible service, what do you do
when the money starts coming in? The money
should be used in offering more incredible service
or products. Simply, the money should be invested
in improving whatever product or service you are offering
and increasingly elevating your service or product in a way
that those who want to compete find it difficult to catch
up. Your money should be invested in a relentless pursuit
of excellence in whatever you sell or the service your offer.
That is the only guarantee to make more money.
Be the best at one thing.
Do you have
something you can do better than anyone
else in your immediate environment or even
in the world? Is it something you are very
passionate about? If your answer to both
questions is a “yes” then all you need to do;
Work at it. Train. Learn. Practice. Evaluate.
Refine until you become so good in it that
the world notices in a way that they are
ready to pay you premium to deliver it to them. Achieving
excellence in what you do usually commands premium
pay. So, aim for excellence in what you do and watch the
world pay you a premium price for it. However, excellence
can only be achieved through continuous persistence in a
desire to achieve excellence.
